AP – SCB hold major campaign ‘Gen Y Homeowner’
Bangkok (23 Nov 2020) – AP (Thailand) Public Co., Ltd., has partnered with Siam Commercial Bank in ‘Gen Y Homeowner’ – a major yearend campaign that gives a generous special offer. This includes four measures to unlock all home-buying restrictions so it is faster for Gen Y people to own a townhome at Pleno – the first best home. For the first time ever, a complete package of financial privileges is on offer that gives homebuyers ownership immediately after they have passed a probation as well as a mortgage deal that is easy on them starting from Bht 3,200/month for Bht 1 million of loan at 2.70% fixed interest for the first three years. A loan of up to 110% of home value is available. (10% for a credit related to the principal home loan e.g. interior decoration or home improvement). AP has selected the best ready-to-move-in townhomes under Pleno brand in 35 locations around Bangkok, all situated close to mass rapid transit lines and expressways. To give back to customers, homebuyers are entitled to up to Bht 100 million worth of discount from AP’s value price package beginning at Bht 1.59 million. All they have to do is book and get ownership of the booked residence transferred within 30 December.
Mr. Pamorn Prasertsan, Chief Business Group, Townhome, AP (Thailand) Public Co., Ltd., said, “Based on our insight into the demand of Generation Y customers or a new generation of urbanites who are first jobbers and the trend among them to own the first home before the end of the year, AP has introduced a special campaign known as Gen Y Homeowner to give back to customers as the year comes to a close. We have worked with our financial partner Siam Commercial Bank to offer special financial privileges exclusively to customers who buy Pleno-branded townhomes. The offer will meet their lifestyle needs and keep them free from the worry related to owning their very first home, giving the exact financial freedom sought by our customers.”
Ms. Kanokwan Jaisri, Executive Vice President, Alternative Channels, Siam Commercial Bank Public Co., Ltd., said, “Siam Commercial Bank is well equipped to help the new generation who are first jobbers own their first homes on low mortgage payment at only Bht 3,200 per month for Bht 1 million loan. We also offer them a loan of up to 100% of the home value, plus up to 10% in credit for furniture buying or home improvement. We are confident that this campaign definitely offers a good alternative for Generation Y’s aspiring homeowners.”
“In addition to the financial offer that will unlock every limitation stopping Gen Y from owning their best first home at Pleno in an instant, we have on offer 35 Pleno projects across Bangkok. All are located close to mass rapid transit lines and expressways. We have selected the best ones with outstanding modern designs and functional areas to make your life complete. Each one has a large living room, a master bedroom, a high ceiling with connection to nature through a wide glass and the most complete common area offering a fitness centre, a swimming pool, a children’s playground and a garden with big trees for all kinds of activities. We’ve also integrated an innovation for living in quality society that ensures security and confidence tor first-time homeowners to fulfill their dreams. We are confident that the introduction of this Gen Y Homeowner campaign that has everything for all lifestyle needs and allows our customers to make the financial plan they desire will help relieve the burden of buying a home and that it will allow all of our customers, especially first jobbers, to own their first home in this period of time. We believe that the campaign will definitely be well received,” Mr. Pamorn added.
The Gen Y Homeowner campaign by AP Thailand has selected 35 quality townhome projects under Pleno brand in the best locations near mass rapid transit lines and expressways to offer for sale at prices ranging from Bht 1.59 million to Bht 6.59 million. Customers need just book one at zero baht and they will enjoy four measures to unlock every restriction in the final stretch of the year such as, the terms and conditions for loan review are available for the first time to Pleno buyers only. It allows those who pass the probation to own a home immediately. An easy deal allows them to repay Bht 3,200 per month for each million baht of loan at a fixed annual rate of 2.70% in the first three years. They are entitled to a maximum loan of 110% of home value, of which 10% is for related credit such as interior decoration or home improvement (Conditions regarding loan approval, repayment period, interest rate, qualifications of borrowers and required documents are determined by the bank) as well as up to Bht 100 million in discount and multiple special offers on each project that will help relieve financial burden for customers to easily own their best first home at Pleno from AP Thailand. These include freebies for ownership transfer fee, built-in furniture, a full set of electrical appliances, etc. They are all available to customers who book and have ownership transferred today until 30 December. For more information, visit www.apthai.com or call 1623.
AP Thailand is in pursuit of EMPOWER LIVING mission to fulfill every life purpose with valuable and meaningful product and service innovations.
Photo 1: (Left) Mr. Pamorn Prasertsan, Chief Business Group, Townhome, AP (Thailand) Public Co., Ltd., and (Right) Ms. Kanokwan Jaisri, Executive Vice President, Alternative Channels, Siam Commercial Bank Public Co., Ltd., hold major campaign ‘Gen Y Homeowner’ with four measures to unlock every restriction for new gen to own Pleno – the first best home at Bht 1.59 million
Photo 2-4: AP – SCB hold major campaign ‘Gen Y Homeowner’ ‘Gen Y Homeowner’ with four measures to unlock every restriction for new gen to own Pleno – the first best home at Bht 1.59 million
Photo 5-7: PLENO Rangsit